TRYNYTYhealth:enablement
MA Enrollment Explorer / Wisconsin / Polk County

Medicare Advantage in Polk County, Wisconsin

6,759 people in Polk County, Wisconsin were enrolled in Medicare Advantage in October 2026, 51.5% of 13,130 eligible beneficiaries (−2.4 pts since October 2025). Medica Holding Company is the largest parent organization with 55% of reported enrollment; 9 parent organizations have 11 or more members and the HHI is 3,469 (highly concentrated). HRSA classifies the county as fully rural. For 2027, 492 members here are in plans that terminate or leave the county. MA plans offered go from 24 to 21.

51.5%MA penetration, October 2026
6,759MA enrollees
55%leading parent's share
3.1%MSSP ACO share of Original Medicare, PY 2024
Open the county on the market mapMedicare Advantage in Wisconsin

Parent organizations in Polk County

Parent organizationMembersChange since October 2025Share
Medica Holding Company3,724+53655.4%
UnitedHealth Group, Inc.732−31810.9%
Humana Inc.711+36710.6%
Sanford Health641+1659.5%
HealthPartners, Inc.570+1288.5%
Elevance Health, Inc.223−1,0643.3%
Group Health Cooperative of Eau Claire63new0.9%
Aware Integrated, Inc.34new0.5%
CVS Health Corporation30+20.4%

CMS suppresses county and contract counts of 10 or fewer; shares are of reported enrollment.

Value-based care alongside MA

In PY 2024, 140 beneficiaries in Polk County were assigned to 24 Medicare Shared Savings Program ACOs, 3.1% of assignable Original Medicare beneficiaries. Together, roughly 53% of all Medicare beneficiaries in the county are in Medicare Advantage or an MSSP ACO. See the ACOs in the MSSP Explorer.