Medicare Advantage in Ashland County, Wisconsin
1,999 people in Ashland County, Wisconsin were enrolled in Medicare Advantage in October 2026, 43.9% of 4,553 eligible beneficiaries (−1.0 pts since October 2025). Sanford Health is the largest parent organization with 47% of reported enrollment; 8 parent organizations have 11 or more members and the HHI is 2,961 (highly concentrated). HRSA classifies the county as partly rural. For 2027, 363 members here are in plans that terminate or leave the county. MA plans offered go from 17 to 17.
Parent organizations in Ashland County
| Parent organization | Members | Change since October 2025 | Share |
|---|---|---|---|
| Sanford Health | 926 | +150 | 46.7% |
| Medica Holding Company | 382 | +40 | 19.3% |
| UnitedHealth Group, Inc. | 331 | −27 | 16.7% |
| Elevance Health, Inc. | 193 | −261 | 9.7% |
| Humana Inc. | 112 | +36 | 5.7% |
| Group Health Cooperative of Eau Claire | 14 | new | 0.7% |
| CVS Health Corporation | 13 | −3 | 0.7% |
| Blue Cross Blue Shield of Michigan Mutual Ins. Co. | 11 | −1 | 0.6% |
CMS suppresses county and contract counts of 10 or fewer; shares are of reported enrollment.
Value-based care alongside MA
In PY 2024, 939 beneficiaries in Ashland County were assigned to 10 Medicare Shared Savings Program ACOs, 52.7% of assignable Original Medicare beneficiaries. Together, roughly 73% of all Medicare beneficiaries in the county are in Medicare Advantage or an MSSP ACO. See the ACOs in the MSSP Explorer.