Medicare Advantage in Wise County, Virginia
7,361 people in Wise County, Virginia were enrolled in Medicare Advantage in October 2026, 70.3% of 10,473 eligible beneficiaries (+0.9 pts since October 2025). UnitedHealth Group, Inc. is the largest parent organization with 46% of reported enrollment; 8 parent organizations have 11 or more members and the HHI is 3,657 (highly concentrated). HRSA classifies the county as fully rural. For 2027, 96 members here are in plans that terminate or leave the county. MA plans offered go from 25 to 27.
Parent organizations in Wise County
| Parent organization | Members | Change since October 2025 | Share |
|---|---|---|---|
| UnitedHealth Group, Inc. | 3,363 | −321 | 45.9% |
| Humana Inc. | 2,827 | +485 | 38.6% |
| UMWA Health and Retirement Funds | 444 | −25 | 6.1% |
| Elevance Health, Inc. | 262 | −43 | 3.6% |
| CVS Health Corporation | 256 | −88 | 3.5% |
| Sentara Health Care (SHC) | 111 | +12 | 1.5% |
| Devoted Health, Inc. | 34 | new | 0.5% |
| Mountain Empire Older Citizens, Inc | 33 | +8 | 0.5% |
CMS suppresses county and contract counts of 10 or fewer; shares are of reported enrollment.
Value-based care alongside MA
In PY 2024, 1,274 beneficiaries in Wise County were assigned to 27 Medicare Shared Savings Program ACOs, 58.7% of assignable Original Medicare beneficiaries. Together, roughly 88% of all Medicare beneficiaries in the county are in Medicare Advantage or an MSSP ACO. See the ACOs in the MSSP Explorer.