Medicare Advantage in Campbell County, Virginia
5,966 people in Campbell County, Virginia were enrolled in Medicare Advantage in October 2026, 42.3% of 14,112 eligible beneficiaries (+0.2 pts since October 2025). UnitedHealth Group, Inc. is the largest parent organization with 65% of reported enrollment; 6 parent organizations have 11 or more members and the HHI is 4,765 (highly concentrated). For 2027, 361 members here are in plans that terminate or leave the county. MA plans offered go from 26 to 20.
Parent organizations in Campbell County
| Parent organization | Members | Change since October 2025 | Share |
|---|---|---|---|
| UnitedHealth Group, Inc. | 3,828 | +1,147 | 64.7% |
| Elevance Health, Inc. | 1,338 | +142 | 22.6% |
| Humana Inc. | 412 | −930 | 7.0% |
| CVS Health Corporation | 205 | −76 | 3.5% |
| Sentara Health Care (SHC) | 89 | −149 | 1.5% |
| Centra Health, Inc. | 42 | −6 | 0.7% |
CMS suppresses county and contract counts of 10 or fewer; shares are of reported enrollment.
Value-based care alongside MA
In PY 2024, 4,555 beneficiaries in Campbell County were assigned to 31 Medicare Shared Savings Program ACOs, 75.0% of assignable Original Medicare beneficiaries. Together, roughly 86% of all Medicare beneficiaries in the county are in Medicare Advantage or an MSSP ACO. See the ACOs in the MSSP Explorer.