TRYNYTYhealth:enablement
MA Enrollment Explorer / Virginia / Bath County

Medicare Advantage in Bath County, Virginia

392 people in Bath County, Virginia were enrolled in Medicare Advantage in October 2026, 27.9% of 1,403 eligible beneficiaries (+1.3 pts since October 2025). Humana Inc. is the largest parent organization with 38% of reported enrollment; 4 parent organizations have 11 or more members and the HHI is 2,745 (highly concentrated). HRSA classifies the county as fully rural. For 2027, 48 members here are in plans that terminate or leave the county. MA plans offered go from 18 to 19.

27.9%MA penetration, October 2026
392MA enrollees
38%leading parent's share
34.8%MSSP ACO share of Original Medicare, PY 2024
Open the county on the market mapMedicare Advantage in Virginia

Parent organizations in Bath County

Parent organizationMembersChange since October 2025Share
Humana Inc.123+2137.6%
UnitedHealth Group, Inc.78−623.9%
Elevance Health, Inc.73+1022.3%
CVS Health Corporation53−516.2%

CMS suppresses county and contract counts of 10 or fewer; shares are of reported enrollment.

Value-based care alongside MA

In PY 2024, 296 beneficiaries in Bath County were assigned to 19 Medicare Shared Savings Program ACOs, 34.8% of assignable Original Medicare beneficiaries. Together, roughly 53% of all Medicare beneficiaries in the county are in Medicare Advantage or an MSSP ACO. See the ACOs in the MSSP Explorer.