TRYNYTYhealth:enablement
MA Enrollment Explorer / Kentucky / Cumberland County

Medicare Advantage in Cumberland County, Kentucky

1,012 people in Cumberland County, Kentucky were enrolled in Medicare Advantage in October 2026, 52.0% of 1,948 eligible beneficiaries (+0.8 pts since October 2025). Humana Inc. is the largest parent organization with 48% of reported enrollment; 6 parent organizations have 11 or more members and the HHI is 3,085 (highly concentrated). HRSA classifies the county as fully rural. For 2027, 203 members here are in plans that terminate or leave the county. MA plans offered go from 30 to 27.

52.0%MA penetration, October 2026
1,012MA enrollees
48%leading parent's share
28.7%MSSP ACO share of Original Medicare, PY 2024
Open the county on the market mapMedicare Advantage in Kentucky

Parent organizations in Cumberland County

Parent organizationMembersChange since October 2025Share
Humana Inc.469+10147.7%
UnitedHealth Group, Inc.202−4420.5%
Elevance Health, Inc.154−6615.7%
Centene Corporation110+1311.2%
Devoted Health, Inc.37new3.8%
CVS Health Corporation11new1.1%

CMS suppresses county and contract counts of 10 or fewer; shares are of reported enrollment.

Value-based care alongside MA

In PY 2024, 209 beneficiaries in Cumberland County were assigned to 14 Medicare Shared Savings Program ACOs, 28.7% of assignable Original Medicare beneficiaries. Together, roughly 66% of all Medicare beneficiaries in the county are in Medicare Advantage or an MSSP ACO. See the ACOs in the MSSP Explorer.