TRYNYTYhealth:enablement
MA Enrollment Explorer / Wisconsin / Lincoln County

Medicare Advantage in Lincoln County, Wisconsin

5,393 people in Lincoln County, Wisconsin were enrolled in Medicare Advantage in October 2026, 62.2% of 8,665 eligible beneficiaries (−1.7 pts since October 2025). Sanford Health is the largest parent organization with 46% of reported enrollment; 7 parent organizations have 11 or more members and the HHI is 2,889 (highly concentrated). HRSA classifies the county as fully rural. For 2027, 2,048 members here are in plans that terminate or leave the county, and Aspirus, Inc., Centene Corporation leave. MA plans offered go from 19 to 14.

62.2%MA penetration, October 2026
5,393MA enrollees
46%leading parent's share
3.9%MSSP ACO share of Original Medicare, PY 2024
Open the county on the market mapMedicare Advantage in Wisconsin

Parent organizations in Lincoln County

Parent organizationMembersChange since October 2025Share
Sanford Health2,491+24146.5%
UnitedHealth Group, Inc.1,012−22118.9%
Humana Inc.691+41312.9%
Aspirus, Inc.671+50512.5%
Elevance Health, Inc.319−9986.0%
Centene Corporation107+352.0%
CVS Health Corporation6101.1%

CMS suppresses county and contract counts of 10 or fewer; shares are of reported enrollment.

Value-based care alongside MA

In PY 2024, 98 beneficiaries in Lincoln County were assigned to 24 Medicare Shared Savings Program ACOs, 3.9% of assignable Original Medicare beneficiaries. Together, roughly 64% of all Medicare beneficiaries in the county are in Medicare Advantage or an MSSP ACO. See the ACOs in the MSSP Explorer.