Medicare Advantage in Brooke County, West Virginia
3,330 people in Brooke County, West Virginia were enrolled in Medicare Advantage in October 2026, 54.6% of 6,102 eligible beneficiaries (+1.1 pts since October 2025). Humana Inc. is the largest parent organization with 36% of reported enrollment; 9 parent organizations have 11 or more members and the HHI is 1,989 (highly concentrated). For 2027, 170 members here are in plans that terminate or leave the county. MA plans offered go from 36 to 34.
Parent organizations in Brooke County
| Parent organization | Members | Change since October 2025 | Share |
|---|---|---|---|
| Humana Inc. | 1,186 | +47 | 35.8% |
| Highmark Health | 494 | −98 | 14.9% |
| CVS Health Corporation | 459 | +5 | 13.9% |
| UnitedHealth Group, Inc. | 371 | −39 | 11.2% |
| Elevance Health, Inc. | 330 | +15 | 10.0% |
| The Health Plan of West Virginia, Inc. | 206 | +3 | 6.2% |
| West Virginia United Health System, Inc. | 139 | new | 4.2% |
| UMWA Health and Retirement Funds | 92 | −3 | 2.8% |
| SNP Holdings, LLC | 33 | −1 | 1.0% |
CMS suppresses county and contract counts of 10 or fewer; shares are of reported enrollment.
Value-based care alongside MA
In PY 2024, 445 beneficiaries in Brooke County were assigned to 18 Medicare Shared Savings Program ACOs, 20.8% of assignable Original Medicare beneficiaries. Together, roughly 64% of all Medicare beneficiaries in the county are in Medicare Advantage or an MSSP ACO. See the ACOs in the MSSP Explorer.
