Medicare Advantage in Barbour County, West Virginia
2,420 people in Barbour County, West Virginia were enrolled in Medicare Advantage in October 2026, 57.7% of 4,191 eligible beneficiaries (+2.0 pts since October 2025). Humana Inc. is the largest parent organization with 52% of reported enrollment; 7 parent organizations have 11 or more members and the HHI is 3,232 (highly concentrated). HRSA classifies the county as fully rural. For 2027, 413 members here are in plans that terminate or leave the county. MA plans offered go from 29 to 23.
Parent organizations in Barbour County
| Parent organization | Members | Change since October 2025 | Share |
|---|---|---|---|
| Humana Inc. | 1,236 | +121 | 51.5% |
| UnitedHealth Group, Inc. | 372 | −39 | 15.5% |
| CVS Health Corporation | 322 | +14 | 13.4% |
| West Virginia United Health System, Inc. | 283 | +138 | 11.8% |
| UMWA Health and Retirement Funds | 88 | +2 | 3.7% |
| The Health Plan of West Virginia, Inc. | 82 | +12 | 3.4% |
| Highmark Health | 19 | −126 | 0.8% |
CMS suppresses county and contract counts of 10 or fewer; shares are of reported enrollment.
Value-based care alongside MA
In PY 2024, 1,238 beneficiaries in Barbour County were assigned to 10 Medicare Shared Savings Program ACOs, 83.6% of assignable Original Medicare beneficiaries. Together, roughly 93% of all Medicare beneficiaries in the county are in Medicare Advantage or an MSSP ACO. See the ACOs in the MSSP Explorer.