Medicare Advantage in Bradford County, Pennsylvania
8,210 people in Bradford County, Pennsylvania were enrolled in Medicare Advantage in October 2026, 50.4% of 16,278 eligible beneficiaries (+0.4 pts since October 2025). Humana Inc. is the largest parent organization with 21% of reported enrollment; 11 parent organizations have 11 or more members and the HHI is 1,782 (moderately concentrated). HRSA classifies the county as fully rural. For 2027, 492 members here are in plans that terminate or leave the county. MA plans offered go from 64 to 62.
Parent organizations in Bradford County
| Parent organization | Members | Change since October 2025 | Share |
|---|---|---|---|
| Humana Inc. | 1,749 | +126 | 21.4% |
| Highmark Health | 1,666 | −1,161 | 20.4% |
| CVS Health Corporation | 1,529 | +76 | 18.7% |
| Risant Health, Inc. | 1,515 | +971 | 18.5% |
| UnitedHealth Group, Inc. | 1,174 | +136 | 14.4% |
| Centene Corporation | 165 | −52 | 2.0% |
| UPMC Health System | 143 | +11 | 1.7% |
| Independence Health Group, Inc. | 90 | −6 | 1.1% |
| Thomas Jefferson University | 76 | new | 0.9% |
| Lifetime Healthcare, Inc. | 42 | −2 | 0.5% |
| Elevance Health, Inc. | 26 | +4 | 0.3% |
CMS suppresses county and contract counts of 10 or fewer; shares are of reported enrollment.
Value-based care alongside MA
In PY 2024, 1,027 beneficiaries in Bradford County were assigned to 37 Medicare Shared Savings Program ACOs, 16.0% of assignable Original Medicare beneficiaries. Together, roughly 58% of all Medicare beneficiaries in the county are in Medicare Advantage or an MSSP ACO. See the ACOs in the MSSP Explorer.