Medicare Advantage in Bartow County, Georgia
12,837 people in Bartow County, Georgia were enrolled in Medicare Advantage in October 2026, 57.1% of 22,489 eligible beneficiaries (+0.7 pts since October 2025). Humana Inc. is the largest parent organization with 34% of reported enrollment; 11 parent organizations have 11 or more members and the HHI is 2,259 (highly concentrated). HRSA classifies the county as partly rural. For 2027, 175 members here are in plans that terminate or leave the county. MA plans offered go from 50 to 48.
Parent organizations in Bartow County
| Parent organization | Members | Change since October 2025 | Share |
|---|---|---|---|
| Humana Inc. | 4,376 | +686 | 34.2% |
| UnitedHealth Group, Inc. | 3,417 | −374 | 26.7% |
| CVS Health Corporation | 1,782 | −110 | 13.9% |
| Elevance Health, Inc. | 1,376 | −25 | 10.7% |
| Health Care Service Corporation | 876 | −44 | 6.8% |
| Devoted Health, Inc. | 552 | +404 | 4.3% |
| Centene Corporation | 163 | −51 | 1.3% |
| Clover Health Holdings, Inc. | 135 | +51 | 1.1% |
| Kaiser Foundation Health Plan, Inc. | 56 | −8 | 0.4% |
| Mitchell Family Office | 55 | +5 | 0.4% |
| Blue Cross Blue Shield of Michigan Mutual Ins. Co. | 13 | 0 | 0.1% |
CMS suppresses county and contract counts of 10 or fewer; shares are of reported enrollment.
Value-based care alongside MA
In PY 2024, 2,520 beneficiaries in Bartow County were assigned to 54 Medicare Shared Savings Program ACOs, 36.1% of assignable Original Medicare beneficiaries. Together, roughly 73% of all Medicare beneficiaries in the county are in Medicare Advantage or an MSSP ACO. See the ACOs in the MSSP Explorer.