Medicare Advantage in Banks County, Georgia
2,701 people in Banks County, Georgia were enrolled in Medicare Advantage in October 2026, 61.4% of 4,401 eligible beneficiaries (+1.0 pts since October 2025). UnitedHealth Group, Inc. is the largest parent organization with 26% of reported enrollment; 7 parent organizations have 11 or more members and the HHI is 2,145 (highly concentrated). HRSA classifies the county as fully rural. For 2027, 58 members here are in plans that terminate or leave the county. MA plans offered go from 44 to 39.
Parent organizations in Banks County
| Parent organization | Members | Change since October 2025 | Share |
|---|---|---|---|
| UnitedHealth Group, Inc. | 700 | −109 | 26.1% |
| Humana Inc. | 664 | +123 | 24.8% |
| CVS Health Corporation | 639 | +68 | 23.9% |
| Health Care Service Corporation | 367 | +49 | 13.7% |
| Elevance Health, Inc. | 247 | −23 | 9.2% |
| Centene Corporation | 40 | +4 | 1.5% |
| Clover Health Holdings, Inc. | 20 | +7 | 0.7% |
CMS suppresses county and contract counts of 10 or fewer; shares are of reported enrollment.
Value-based care alongside MA
In PY 2024, 369 beneficiaries in Banks County were assigned to 12 Medicare Shared Savings Program ACOs, 29.8% of assignable Original Medicare beneficiaries. Together, roughly 73% of all Medicare beneficiaries in the county are in Medicare Advantage or an MSSP ACO. See the ACOs in the MSSP Explorer.
