Medicare Advantage in Franklin County, Arkansas
2,543 people in Franklin County, Arkansas were enrolled in Medicare Advantage in October 2026, 54.6% of 4,659 eligible beneficiaries (−0.9 pts since October 2025). UnitedHealth Group, Inc. is the largest parent organization with 36% of reported enrollment; 8 parent organizations have 11 or more members and the HHI is 2,586 (highly concentrated). HRSA classifies the county as fully rural. For 2027, 75 members here are in plans that terminate or leave the county. MA plans offered go from 34 to 35.
Parent organizations in Franklin County
| Parent organization | Members | Change since October 2025 | Share |
|---|---|---|---|
| UnitedHealth Group, Inc. | 897 | +14 | 35.7% |
| Humana Inc. | 782 | +261 | 31.1% |
| CVS Health Corporation | 412 | −95 | 16.4% |
| USAble Mutual Insurance Company | 179 | −213 | 7.1% |
| Centene Corporation | 83 | −20 | 3.3% |
| Select Founders, LLC | 70 | +12 | 2.8% |
| Devoted Health, Inc. | 65 | +44 | 2.6% |
| Health Care Service Corporation | 26 | +4 | 1.0% |
CMS suppresses county and contract counts of 10 or fewer; shares are of reported enrollment.
Value-based care alongside MA
In PY 2024, 1,294 beneficiaries in Franklin County were assigned to 25 Medicare Shared Savings Program ACOs, 83.7% of assignable Original Medicare beneficiaries. Together, roughly 93% of all Medicare beneficiaries in the county are in Medicare Advantage or an MSSP ACO. See the ACOs in the MSSP Explorer.