Medicare Advantage in Cross County, Arkansas
1,903 people in Cross County, Arkansas were enrolled in Medicare Advantage in October 2026, 48.1% of 3,959 eligible beneficiaries (+0.5 pts since October 2025). UnitedHealth Group, Inc. is the largest parent organization with 39% of reported enrollment; 8 parent organizations have 11 or more members and the HHI is 2,378 (highly concentrated). HRSA classifies the county as fully rural. For 2027, 160 members here are in plans that terminate or leave the county. MA plans offered go from 29 to 21.
Parent organizations in Cross County
| Parent organization | Members | Change since October 2025 | Share |
|---|---|---|---|
| UnitedHealth Group, Inc. | 733 | −35 | 39.2% |
| Centene Corporation | 394 | −42 | 21.1% |
| Health Care Service Corporation | 305 | +73 | 16.3% |
| USAble Mutual Insurance Company | 122 | −36 | 6.5% |
| Devoted Health, Inc. | 116 | +98 | 6.2% |
| CVS Health Corporation | 95 | −30 | 5.1% |
| Humana Inc. | 79 | −7 | 4.2% |
| Select Founders, LLC | 24 | −2 | 1.3% |
CMS suppresses county and contract counts of 10 or fewer; shares are of reported enrollment.
Value-based care alongside MA
In PY 2024, 997 beneficiaries in Cross County were assigned to 14 Medicare Shared Savings Program ACOs, 61.2% of assignable Original Medicare beneficiaries. Together, roughly 80% of all Medicare beneficiaries in the county are in Medicare Advantage or an MSSP ACO. See the ACOs in the MSSP Explorer.